Concept | Design | Direction | Script | Editorial

College football is spectacular – historic rivalries, pre-game rituals, pageantry, iconic coaches, cheerleaders, tailgate parties, passionate fans and marching bands.

To promote the season and to make sure viewers knew where and when to tune in, we took everything that makes college football awesome, created foil sculptures of the imagery, produced a tabletop shoot and made a highly stylized promo package to get the message out to fans.